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One tag should relate to a variety of themes and key words that you've posted about and no more than three tags should be assigned by you to one post.  Make sure the tags that you select are not simply persistent of one another and diverse as this may hurt your search engine optimization efforts. Along with reviving some of your content that is previous and helping readers find exactly what theyre searching for , inner linking permits you to highlight the validity of your own site.  It is possible to connect to your web pages or into some other blog posts.   Shorten Your Blog URL Website URLs are among the first things that search engines crawl since its another touch point for those motors to tell what your webpage is about.  For this reason, its important to keep your URL readable and also to avoid a mess of characters and numbers that provide no context to the reader or to search engines.

 

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Below is a cheat sheet that divides down the body of a URL; it shows how to structure them and where to place keywords in URLs.  Remember that your URL doesn't have to be an immediate pick from the webpage title.  Using URLs is a blogging best practice because they are easier for readers and search engines to comprehend. You'll be on the right path to producing high-quality articles for your readers and building a better blog strategy. If it comes to rank number one in Google search results, which do you think is more important Technical SEOthings like obtaining meta tags, alt descriptions, and heading text right or Writing really really really very useful content From my experience, its a mixture of both, but more notably B: Writing really really really really practical content.

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From what Ive learned, technical SEO only gets you so far.  To reach the top and remain there, an guide has to be useful to the reader.  The biggest reason for this is since it contrasts with Googles number one prioritythey need to rank the best content first. Here are six of those practices Ive utilized to assist my posts ranking at the top of Googles search results to help you out.  By the end of this post, youll have a playbook.    The Perfect Word Length If you Google Perfect word length for a blog article youll come across this commonly used graph in the Serp IQ research: Many men and women use this graph to justify writing really really long articles. In my experience, a super-useful 200-word manual will outrank a manual of 2,000 words daily.  However, my personal rule of thumb is to aim for 1,500 words.  And while I only said there's not any perfect length, I follow this principle because it compels me to think about all angles of the subject Im writing about.

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  They scan.  In reality, research finds that youre blessed if more people read over 20% of what youve written. So, if you would like to keep people youve got to break your writing down . They look like function.  They scare off people.  They leave your site if you scare off people.  And if they leave your website, thats an indicator to Google your article isnt very beneficial.  And if its not helpful, you start to drop in rankings.  So, when you compose, start looking for opportunities to divide your paragraphs into shorter chunks. Why Your Headings Need Hooks Look at both of these subheadings and decide on the one that catches your interest more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline captures my attention more, and Ill guess it does for you too.

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The headline gets the response to the issue within it.  How can you fry an egg Use cooking spray.   Theres no reason to keep reading the report.  The next headline generates curiosity.  You dont understand what will make an egg easier to fry if you don't keep reading. And if they stay on your page longer, theres a sign to Google that youve got great content.  Therefore, after youve written your post, go back and search for opportunities to make hooks.  Should you need assistance with your pins and headlines, 1 source I turn to time and time again is that this free guide on How to Write Magnetic Headlines. Participants in the study were much more likely to reach goals if they generated lists compared to those who didn't.

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A Featured Snippet is an answer to a search result that Google picks from an articleand most often its in the kind of a listing.  From the case above, Google reveals lots of measures about the best way to plan an occasion right within its results.  The motive Featured Snippets are so valuable is that if your article is your one Google picks to feature, your click-through rate skyrockets. Ive seen firsthand how precious Featured Snippets have been for many of Wild Apricots articles, as theyve improved our ranks and our visitors.  If you want to obtain a Featured Snippet, theres some speculation on how Google picks them, but normally whenever I write a blog article, I try to add lists or measures as often as possible.   The Types of Pictures That Work Finest Take a look at Both of These images.   Its not that the image of stones isnt appealing, but its that have been actually hardwired to enjoy pictures of people improved.

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Since I started using images of people in my blog articles, Ive discovered they get shared a whole lot longer, which is just another factor Google considers in its rankings.  Its a little change which makes a significant difference.    Your Posts Must be Evergreen Have you ever clicked on a post from a Google search result simply to obtain the content obsolete When I come across obsolete articles, I click on the back button and try another result. Thats why if I need something to rank highly, I try to create whats called evergreen contentcontent that stays applicable during a lengthy period of time.  This implies I avoid writing about things that include time-based information or fads.  Some of Wild Apricots evergreen content has been in the top of Googles search results for ages. This has improved our website traffic over 400 percent. Ive put everything Ive learned to a simple playbook that covers how to write and technically optimize articles for Googles search results that anybody can use, no matter the size of your company. If youd like my entire playbook on nonprofit SEO, it is possible to watch my free webinar The Way to Boost Your Organization by Getting Lots and a lot of Traffic to Your Website.